Our Services
Whether you are crafting the concept for your cosmetic product development from scratch or seeking to tell a spellbinding story about your existing product’s technology, the potions master can elevate your experience. We begin with a personalized consultation, listen to your unique needs, and guide you on the path to achieving something extraordinary. Let’s make magic happen.
Curated support and flexible payment options exist to build the right solution for your needs. To learn more about and request available consulting structures, please fill out the contact form at the bottom of this page.
Product Ideation
Have an idea for a product but not sure what form it could take, what its primary benefits are, or how it can be differentiated from existing market products? Ideation support can help you refine your product concept and may include:
Brainstorming & Strategy - What are you hoping to achieve with this product? How can it be differentiated? What steps will help you get there?
Market technical research - What exists today? How does it work? Are there performance gaps? How might we address them?
Ingredient scouting - What ingredients and/or technologies currently exist that we might leverage?
Literature review - What does cutting-edge research tell us about our skin and hair biology that can inform product efficacy?
Formulation & Design
Bring your product concept to life. Virtual consultation support to design bespoke and highly innovative formulas that will perform at the top of their class. Data-driven and intentional selection of each ingredient allows you to craft your custom formula, brick by brick:
Preliminary paper formulations
Literature review (ingredients/processing techniques) - What materials have shown peer-reviewed promise to perform?
Turnkey ingredient identification - What cosmetic actives exist and how is performance substantiated?
Custom ingredient and/or technology sourcing - Is there an opportunity to create your own proprietary technology?
Internal ingredient/supplier database buildout - Create a custom index of raw materials searchable by solubility, claims, or cost
Product performance strategy & claims screening - design your formula to ensure it meets desired claims, quantifying at each stage
Draw from years of industry expertise to accelerate and optimize commercialization. We’ll help you identify the right partners for your brand (from raw material suppliers to manufacturers to testing houses) and empower you to get the most out of each collaboration.
Supplier & manufacturer partnerships - identify and connect with reputable ingredient suppliers, vet prospective manufacturing sites
Formula rework strategy & submission optimization - reach formula approval in fewer steps
Virtual scale-up support - facilitate product technology transfers to manufacturer
In-person scale-up support - presence on site for pilots/first productions to help ensure formula is reliably reproduced at production scale
Product testing strategy - what claims and safety testing needs to be conducted? (stability, PET, HET-CAM, HRIPT, sensitivity, in vitro, ex-vivo, clinical, SPQ, etc.)
Product testing management - study design & coordination
Development & Commercialization
Leverage the magic of storytelling. Consumers are increasingly savvy: seeing through hollow marketing, wary of misinformation, and seeking reasons to believe in the science behind the products they trust. Break down your product’s tehcnology in a way that resonates with the next generation of consumer:
Science marketing strategy - How does your product work? Design a multi-layered approach to highlight your product’s point of difference
Written media - PR articles, talking points for interviews, or blogs offer a more in-depth platform to discuss your product/technology
Video/social media reels content - quick clips share product technology highlights
Interactive product demo/experiment - visual experiments showcase product performance (some examples include puzzles, hair tresses, color changing pH demonstration)
Science Storytelling
Flexible Partnership
Curated support and flexible payment options exist to build the right solution for your needs. To learn more about and request available consulting structures, please fill out the contact form at the bottom of this page. Different partnership structures include:
Hourly Rate
Different service tiers with varied engagement levels.
Itemized Menu
Per product per service. Build the right support structure for your needs and budget.
Package Pricing
Save costs on bundled, fixed-pricing packages when you combine services.
Contact us
Interested in brewing something up together? Contact me at the provided email or phone number, or fill out the form below.
thepotionsmaster@outlook.com
+1 (646) 753-2266